In August of 2014, an article in Fast Company, forecast that many people would be working from home, at least half the time. They didn’t have a crystal ball as to why that might be the case, but here we are in 2020 and anyone that can work from home has been put into that role. The question then becomes, will that continue to be common now that companies have gotten set up to do it and people find they enjoy it?
Only time will tell what numbers will stop the commuting, but it is sure to be something that should make you think about making a change if you have been relying on highway billboards catching morning or afternoon traffic. The solution is a mobile billboard truck that can take the message to them, as well as travel to places they’ll still be going, such as taking the kids to school, going to the grocery store, and going to church. Instead of targeting demographics based on commuter traffic and job locations, you’ll turn instead to where they live and spend their time.
There are certain businesses that will find a mobile billboard truck exceptionally useful. For example, someone working from home is more likely to want to get out to socialize. Hence, if you have a restaurant, bar, or other place people get together, you’ll definitely want to reach the work-from-home audience with a mobile billboard truck. Another great option is any company holding an event.
If you would like to know more about utilizing a mobile billboard truck for your company, don’t hesitate to reach out to us at Ad Runner. We handle large-format printing in stunning detail so that your billboard will draw attention, be memorable, and encourage the action you want. If you desire to reach the stay-at-home worker, this could be the best decision you make this year!